Skills: The new battleground for international student marketing and recruitment - (on demand)
Published On: March 19, 2025
Skills is the new battleground for higher education.
Over half of prospective students looking to study in the UK say that a university’s track record in getting graduates into their desired careers is the most important factor in their decision-making process.
Universities must, now more than ever, build a compelling, credible narrative around their graduate employment success. With unparalleled insight, this session will equip universities with actionable insights to not only forecast recruitment and skills demand trends but strengthen both immediate and long-term international student recruitment planning.
- Skills are the new battleground for higher education
- The pace of skills change is accelerating
- Insights into how universities are preparing students for the future of work (QS World Future Skills Index)
- UK places top in the world for Skills Fit and Academic Readiness.
So, the competition is amongst universities and their challenge is to uniquely evidence the skills and employability differences between them.
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Our Panel Member - Kym Nguyen |
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Kym is Vice President of Student Recruitment at QS Quacquarelli Symonds. |
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Our Panel Member - Esteban Veintimilla |
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Esteban Veintimilla first recognized the gap between higher education and industry demands during his tenure at the University of Waterloo. Motivated by this challenge, he founded 1Mentor with the ambitious goal of harnessing artificial intelligence to enable higher education institutions to keep pace with the rapid advancements in industry. Following QS' acquisition of 1Mentor, Esteban is now the Director of Product, Employability at QS Quacquarelli Symonds. In this capacity, he is dedicated to spearheading the development of pioneering technology that transform the way higher education adapts to a rapidly changing world. |
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